Thank you. Review request. Referral ask. All automated.
Triggered sequence after every completed job that thanks the customer, asks for a review, and asks for a referral.
The 72 hours after a job is your best window for reviews and referrals, and most operators miss it because nobody has time to send the email.
Automation captures it every time. The customer is still happy, the memory is fresh, the friction is lowest. A well-built post-service flow is the single highest-ROI email sequence in home services.
Immediate thank-you with receipt or job summary.
Direct link to Google review, with copy encouraging honesty.
Facebook, industry review sites if they didn't respond yet.
Gentle ask for referrals with share link or incentive.
Sent automatically when job status changes to complete.
Stops if they leave a bad review or unsubscribe.
Service completion trigger in your CRM.
Four-email sequence tied to that trigger.
CRM to email platform, tested end-to-end.
Review rate, referral rate, unsubscribes.
Tell us about your business. We'll come back with a free audit and a proposal: what we'd build, what it costs, and what to expect in the first 90 days. No corporate sales pitch. No pressure.